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We will be publishing a weekly newsletter to keep you abreast of changes and aware of the seminars we are having. Here is the info for this week's conference:
Date and Time: Tuesday June 20th 8pm edt
This week we will talk about list building systems and critique anyone's lead capture page that cares to run the gauntlet. I find that is an excellent way to get feedback to the page you are using. For the summer we will just hold one seminar a week unless I hear from members to the contrary. If there is an interest in a second seminar please email mike at optinmastercourse.com. I will do a second one if there is enough demand.
Click here to access our conference room software and save it to your desktop. This way, when you get the reminder e-mail on Tuesday, you can just open the icon from your desktop and come on in.
The article this week is from Mike Paetzold. You may use this article for your newsletter, blog, etc. as long as it is used in its entirety and the links are maintained intact. You may substitute your link for Opt In Master Course in it if you have rebranded the course.
Step by step by step
by Mike Paetzold
One of the biggest things I see and hear when talking and helping people is the things that they can't do. People have a tendency to get overwhelmed when building their business.
Let's take list building. There are a lot of things that need to be done to do it properly and if you look at the total picture it can be overwhelming. After all you need traffic to your capture page, an autoresponder series, a give away or reason to sign up and then you need products to recommend and that is just the highlights.
Break it into steps and do one thing at a time and all of a sudden each little piece is relatively easy.
First figure out your niche or topic for your list. Once you have that and only then go to the next step.
Now that you have a topic and a target market that you are going to attract figure out what they want (not need) and now you know what to give away to get the signups. Find a product or create an email series for that.
Next you can worry about creating the lead capture page. It would have been quite pointless to do that first before you had decided what your topic was and what you were going to offer for the email address.
At this point we have done all these easy little things step by step. Next would be to locate products to sell for this list. They can be your own product, resell rights products, affiliate items or a combination of any or all of these things.
Set up your autoresponder now to create a relationship with the people who will sign up through your lead capture page. Make sure you have added in the appropriate products.
Only now do you need to worry about getting traffic to your lead capture page. The systems are set up and you are ready.
The last step will be to test and tweak the systems you have set up to generate the best profit for you. You may start out with using free sources but as you get the system working and generating income you can add other ways to generate signups.
Now you have taken it step by step by step to build a solid system.
This is a quick overview and you may need to break some of these steps down even more but if you do break things down into little pieces and start to take action on a single item you will surprise yourself with what you can do.
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Mike Paetzold is one of the creators of Opt-in Master Course, a complete guide to building and managing a profitable mailing list.
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Most of you that use traffic exchanges have probably seen Stephen Ayer's Traffic Exchange Road Map. If you have not gone there and picked up the free tips from some of the most active surfer's please take the time. Remember, though that the tips are valuable but only if you apply them.
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A quick update on Responder Series. If you use AWeber as your autoresponder you can now transfer the series for sale there directly to your autoresponder. I have also added an additional service - Custom Email Series. If you need a series on a specific topic or maybe for your squeeze page for your product click the link and fill out the form to get a free quote.
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Are You Leaving Money on the Table?
OMC is a great educational resource, and anyone who wants to learn how to build a professional mailing list is welcome to use this service at no cost what-so-ever. But the real power of this system is the explosive viral potential of our rebrander option.
Remember, when you make the very wise decision to rebrand your copy of the Opt-in Master course, you'll earn $27 every time you sell a rebrander package to another marketer. This payment will go directly into your paypal account. Mike and I never even touch these funds.
Plus you'll be able to insert your own referral IDs right into your own copy of the Opt in Master Course before distributing it. So anyone you give the free course to will join our recommended programs list
through your referral URLs!
There are currently 23 programs in the Opt in Master Course that YOU can earn viral traffic and affiliate commissions from. Even more great programs will be added over time.
And of course as a rebrander you'll have access to six list-building splash pages and your own OMC sales page that sends prospects straight to your auto responder after they request your customized copy of this course.
Open up your copy of Opt in Master Course right now and click on the 'Make Money w/this Book' link to learn more about becoming a rebrander.
Thanks for your support and we are here to help you build a profitable list.
Mike Paetzold and Tim Whiston