Newsletter Volume 1 Issue 43 November 12, 2006
Posted by Mike Paetzold in : newsletter , trackbackWelcome to the Opt In Master Course Newsletter Volume 1 Issue 43 .
Thanks for subscribing to the Opt in Master Course.
I have moved the newsletter to the blog. One of the big advantages of a blog is the interaction. Fell free to leave a comment about what you like and don’t like. Have a suggestion to improve this program? Feel free to let me know.
We will be publishing a weekly newsletter to keep you abreast of changes and aware of the seminars we are having. Here is the info for this week’s conference:
Date and Time - November 14, 2006 8pm est
Speaker - Robert Puddy - co-owbner of Focus 4 the Future.
Topic - “Converting Freebie Seekers into Buyers ”
Click here to access our conference room software and save it to your desktop. This way, when you get the reminder e-mail on Tuesday, you can just open the icon from your desktop and come on in.
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The article this week is from Mike Paetzold. You may use this article for your newsletter, blog, etc. as long as it is used in its entirety and the links are maintained intact. You may substitute your link for Opt In Master Course in it if you have rebranded the course.
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Safelists - Do they work?
by Mike Paetzold
The answer is …..
It depends on you. Like any tool, if used correctly it can be very effective. If misused it is absolutely worthless. The same can be said for many of the free and low cost methods of promotion.
You wouldn’t use a hammer to cut a board in half and you wouldn’t use a saw to pound a nail in. The two together can be extremely effective in building something if you use the saw to cut and the hammer to pound though. If you used them the first way you would say they don’t work, the latter way they do.
Now that leads to another question doesn’t it?
How do you use them effectively?
First, pick the right type of list. If you can submit to hundreds at once and delete the email without effort then the odds are against you getting much use of them. It does sound great to automate everything but if you can everyone else can too. Waste of resources in my book.
Using credit based safelists is the first key to making them effective. It takes a bit of work on your part because you do have to login, post your ad to each one. You can’t click one button and mail hundreds of thousands.
More importantly, you need to actually read the emails to get credits so that you can get your emails read. No credits in your account you can’t mail to others. It really takes it back to how they worked originally before the automation came in.
The second part to making them effective is look at the market you are getting there. (This applies to any of these type resources.) Why are people a member of a safelist? One reason - to promote their product or program not to buy yours.
Target your offer to something that they need to do that and all of a sudden they do have an interest in what you are promoting. Offering a course or ebook to more effectively market their product will work. They want to market better.
Of course, you want to deliver this to them through an autoresponder so that you get the chance to build an ongoing relationship. That is where you will market your products or programs - to a warm audience.
Now you still need to do the normal marketing things - testing your headlines, test your copy, test your email series, etc. but by using a saw as a saw and not a hammer, safelists can be effective for building your list. Then it is up to you to monetize it. We can help you there.
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Mike Paetzold is the co-creator of Opt-in Master Course and specializes in helping people build a profitable list.
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There are a couple of seminar videos available for download further down on this blog. If you would like to see more videos from the weekly seminars please leave a comment on the blog.
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Important Member Update
There have been some major changes in the recommended programs in Opt In Master Course. The traffic exchange section has had 3 changes, List Lotto has been added to the list builder section and the co-registration section has been beefed up with more information on using them. Please check out the course at the link in the email that brought you here.
There are more updates coming. Opt In Master Course was created as an online course primarily so that it would and could stay current with the changes that are the only constant in marketing on line.
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Soren Jordensen has announced that he will be closing Viking Safelist. You can now use unlimited credits per day through the end of the month. If you have credits in Viling Safelist please use them up asap as they will be closing December 1. I am looking for good credit based safelists ideas and am currently going through a review of all the recommended programs in Opt In Master Course. Please post any suggestions in the forum.
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Mike Filsaime just put out a free report that you should read called “The Death of Internet Marketing” There is no OTO, or anything to buy. He does pay everyone a $1 per download to promote it to others. You will get on a special list and I am sure he will be using it in the future. He is a marketer and a darn good one. That being said, it is worth the read and brings up some very interesting points. I recommend you get it whether through this link or some one else’s but get it and more importantly READ IT.
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Just a note - I recently had a chance to get a half hour consult with Ray Edwards. I am changing the sales letter on Word Press Made Easy and will be removing the special discount offer some time this week. If you don’t have a blog you should and this course can help you. I use blogs extensively for a variety of things and love Word Press for them. If you don’t have a blog because you just think it is beyond you I recommend you take advantage of the discount before it is gone.
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Are You Leaving Money on the Table?
OMC is a great educational resource, and anyone who wants to learn how to build a professional mailing list is welcome to use this service at no cost what-so-ever. But the real power of this system is the explosive viral potential of our rebrander option.
Remember, when you make the very wise decision to rebrand your copy of the Opt-in Master course, you’ll earn $27 every time you sell a rebrander package to another marketer. This payment will go directly into your paypal account. Mike and I never even touch these funds.
Plus you’ll be able to insert your own referral IDs right into your own copy of the Opt in Master Course before distributing it. So anyone you give the free course to will join our recommended programs list through your referral URLs!
There are currently 23 programs in the Opt in Master Course that YOU can earn viral traffic and affiliate commissions from. Even more great programs will be added over time.
And of course as a rebrander you’ll have access to six list-building splash pages and your own OMC sales page that sends prospects straight to your auto responder after they request your customized copy of this course.
Open up your copy of Opt in Master Course right now and click on the ‘Make Money w/this Book’ link to learn more about becoming a rebrander.
Thanks for your support and we are here to help you build a profitable list.
Mike Paetzold
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