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Opt In Master Course Newsletter - 01/28/07 January 28, 2007

Posted by Mike Paetzold in : Uncategorized , add a comment

Newsletter - January 28, 2007

Thanks for subscribing to the Opt in Master Course.

I have moved the newsletter to the blog. One of the big advantages of a blog is the interaction. Fell free to leave a comment about what you like and don’t like. Have a suggestion to improve this program? Feel free to let me know.

Seminar information

Topic - What is the marketing funnel?

Speaker - Mike Paetzold

Date - January 30, 2007

Time - 8pm est GMT-5

Homework is needed.

==> Get Your Homework

You can download the room here.

Reminder - Seminars will start at 8 pm sharp. They will go 30 minutes with a 15 minute Q & A afterwards. At 8:45 pm I will join the rebranders in the private room. You are welcome to stay and network within the room afterwards if you are not a rebrander.

Rebranders Seminar

Topic - Filling the holes

Speaker - Mike Paetzold

Date - January 30, 2007

Time - 8:45pm est GMT-5

Login info is in the rebranders area.

Future Seminar Topics

These are a few of the topic suggestions which will be addressed in the future.

If you have other topics you would like to see added for these seminars feel free to leave them in the comments and I will add them to my list. Interactivity is one of the reasons I use this blog instead of the old static newsletter page.

Also while discussing the seminars I have started a Squidoo Lens on list building called Turbo Boost Your List. Stop by and check it out. If you are a Squidoo member feel free to rate it. By the way see if you can recognize the land mines built into it ;-). There are more than one there. ;-)

==>Turbo Boost Your List

*****************

This week’s article is by Mike Paetzold. You can use this article on your blog or newsletter as long as it is reprinted in whole with the links in tact. If you are a rebrander you can substitute your link for mine for Opt In Master Course.

How many holes do you have?

by Mike Paetzold

Do you review your marketing procedures on a regular basis? I know I haven’t been at least anywhere near what I should be.

I love to get systems set up and profitable but how much money am I leaving on the table because I don’t review what they are doing on a regular basis? Quickly finding out it is quite a bit.

Just started a total review of things and I kicking myself for some of the holes I am finding.

Started with a simple thank you page for my tracking book which I give away. All it did was say thank you. Added a resell rights product I own there and discount the price and the next morning what do I find? Gee a payment notice. How many of these have I missed over the last few months?

It is not just thank you pages though. This set the light bulb off. How many other places have I neglected?

Understand that I love to set up systems and let them go. This allows me to create a system and go onto the next.

The problem is that things change.

This set me off on a mission. Spend an hour a day reviewing my systems.

How long since you have checked and reviewed your systems lately?

Take the time to review these on a regular basis. Find and plug the holes in your system.

You will be amazed at what a difference it can make to your bottom line. I am are you?

******************

Mike Paetzold is one of the creators of Opt-in Master Course, a complete guide to building and managing a profitable mailing list.

**********************

Question page

If you did not answer the pop in question when you arrived I would really appreciate your input to make this course better for you. Please add in your question by clicking here.

****************

Man in Toilet

If you haven’t seen this yet check it out and see if you feel the same as this poor guy. If nothing else consider the marketing behind this promotion. Is there a way you can add this technique to what you do?

====> Man in Toilet

****************

SplashPoints

Focus Points is changing to SplashPoints. This program will help you to add value to your subscribers and even collect products besides the credit packages offered in the original Focus Points. I will be using this and will even be adding some of my products in for purchase with SplashPoints like the Word Press Made Easy multi-media course. Sign up is FREE!!! If you are a Focus Point user use the same user name as your existing Focus Points will be transferred to the new system. The program won;t be live until some time Monday but if you sign up by tonight you will receive 100 SplashPoints instead of the normal 50.

====> SplashPoints

****************

Are You Leaving Money on the Table?

OMC is a great educational resource, and anyone who wants to learn how to build a professional mailing list is welcome to use this service at no cost what-so-ever. But the real power of this system is the explosive viral potential of our rebrander option.

Remember, when you make the very wise decision to rebrand your copy of the Opt-in Master course, you’ll earn $27 every time you sell a rebrander package to another marketer. This payment will go directly into your paypal account. I never even touch these funds.

Plus you’ll be able to insert your own referral IDs right into your own copy of the Opt in Master Course before distributing it. So anyone you give the free course to will join our recommended programs list through your referral URLs!

There are currently 23 programs in the Opt in Master Course that YOU can earn viral traffic and affiliate commissions from. Even more great programs will be added over time.

And of course as a rebrander you’ll have access to six list-building splash pages and your own OMC sales page that sends prospects straight to your auto responder after they request your customized copy of this course.
Open up your copy of Opt in Master Course right now and click on the ‘Make Money w/this Book’ link to learn more about becoming a rebrander.

We have also added the special seminars just for rebranders to add even more value for our rebranders.

Thanks for your support and we are here to help you build a profitable list.Mike Paetzold

Opt In Master Course Newsletter - 01/21/07 January 21, 2007

Posted by Mike Paetzold in : newsletter , 2 comments

Newsletter - January 21, 2007

Thanks for subscribing to the Opt in Master Course.

I have moved the newsletter to the blog. One of the big advantages of a blog is the interaction. Fell free to leave a comment about what you like and don’t like. Have a suggestion to improve this program? Feel free to let me know.

Seminar information

Topic - What is the marketing funnel?
Speaker - Mike Paetzold
Date - January 30, 2007
Time - 8pm est GMT-5
Homework is needed.

==> Get Your Homework

You can download the room here.

Reminder - Seminars will start at 8 pm sharp. They will go 30 minutes with a 15 minute Q & A afterwards. At 8:45 pm I will join the rebranders in the private room. You are welcome to stay and network within the room afterwards if you are not a rebrander.

Seminar Comments

“Thanks Mike, you have made me realise i can be making more money taking advantage of a few things that before I had overlooked, these seminars just keep getting better rebranding Opt In master course has been one of the best decisions I have made.”

Antony Askew
http://www.antonyaskew.com

Future Seminar Topics

These are a few of the topic suggestions which will be addressed in the future.

If you have other topics you would like to see added for these seminars feel free to leave them in the comments and I will add them to my list. Interactivity is one of the reasons I use this blog instead of the old static newsletter page.

Also while discussing the seminars I have started a Squidoo Lens on list building called Turbo Boost Your List. Stop by and check it out. If you are a Squidoo member feel free to rate it. By the way see if you can recognize the land mines built into it ;-). There are more than one there. ;-)

==>Turbo Boost Your List

*****************

This week’s article is by Mike Paetzold. You can use this article on your blog or newsletter as long as it is reprinted in whole with the links in tact. If you are a rebrander you can substitute your link for mine for Opt In Master Course.

3 steps to use a canned e-mail

by Mike PaetzoldWe all know how easy it is, especially if you are busy or just haven’t developed a confidence in your own writing skills to copy and paste out an e-mail to your list. You are thinking that hey, this e-mail reads great and is much better than what I can write. Or you are just busy finishing a project and haven’t sent out in a bit. Or you are excited about the product and want to mail on it NOW.

There are loads of reasons why you would do this but let me give you a word of warning – DO NOT DO THIS.

It leads to abuse of your list. You start to think “Aha that was easy.” The first time you do it it may even work well for you. After all, when I create a product I try to put a lot into the tools I give to my affiliates. Other owners do too. It is in our interest to give you the best that we can. The more you sell the more we both make. What the owner writes may be better than what you would come up with in the short term but it will have their personality in it not YOURS.

Now I won’t tell you that on occasion you can’t do this. It becomes a problem if you make it a habit. Your subscribers lose your personality and if you are just using these types of things they will soon lose interest.

Now this is not to say that you can’t use the tools the program owners give you as an outline. After all, who knows their product better? Who should know the benefits better?

If you take what they have given you and list 3 things you can use their work to create an e-mail that: a) informs, b)presells the product.

This allows you to give good information to your subscriber and hopefully make some money. That after all is the reason you spent the time, money and effort on building your list.

  1. Describe the problem – what is the problem that this solves? Tell a story that is personal that brings the problem into focus.
  2. Describe the pain – what bad things can happen because of this problem? Use personal examples of what has gone wrong because of this problem
  3. Give them the solution – How does this item avoid the pain you just described? Show exactly how this can help them avoid the pain in step 2.

Do this in your words with your examples. Now your subscriber gets your personality in the e-mail and gets solid information on a problem to avoid.

You have given your subscriber both information to help them and got your sales pitch in at the same time.

Compare that to just using the canned e-mail. If you got 10 e-mails on the same subject which author will you keep reading?

******************

Mike Paetzold is one of the creators of Opt-in Master Course, a complete guide to building and managing a profitable mailing list.

**********************

Squeeze Page Offer

Opt In Master Course offers squeeze pages for rebranders. However, if you are looking for a first class squeeze page to promote something else I have arranged a special deal just for OMC members. Includes a custom template, your autoresponder code inserted in the page and the copy to create a first class squeeze page at almost 50% off the normal price.

====> Sqeeze Page Special

****************

Man in Toilet

If you haven’t seen this yet check it out and see if you feel the same as this poor guy. If nothing else consider the marketing behind this promotion. Is there a way you can add this technique to what you do?

====> Man in Toilet

****************

SplashPoints

Focus Points is changing to SplashPoints. This program will help you to add value to your subscribers and even collect products besides the credit packages offered in the original Focus Points. I will be using this and will even be adding some of my products in for purchase with SplashPoints like the Word Press Made Easy multi-media course. Sign up is FREE!!! If you are a Focus Point user use the same user name as your existing Focus Points will be transferred to the new system. The program won;t be live until some time Monday but if you sign up by tonight you will receive 100 SplashPoints instead of the normal 50.

====> SplashPoints

****************

Are You Leaving Money on the Table?

OMC is a great educational resource, and anyone who wants to learn how to build a professional mailing list is welcome to use this service at no cost what-so-ever. But the real power of this system is the explosive viral potential of our rebrander option.

Remember, when you make the very wise decision to rebrand your copy of the Opt-in Master course, you’ll earn $27 every time you sell a rebrander package to another marketer. This payment will go directly into your paypal account. I never even touch these funds.

Plus you’ll be able to insert your own referral IDs right into your own copy of the Opt in Master Course before distributing it. So anyone you give the free course to will join our recommended programs list through your referral URLs!

There are currently 23 programs in the Opt in Master Course that YOU can earn viral traffic and affiliate commissions from. Even more great programs will be added over time.

And of course as a rebrander you’ll have access to six list-building splash pages and your own OMC sales page that sends prospects straight to your auto responder after they request your customized copy of this course. Open up your copy of Opt in Master Course right now and click on the ‘Make Money w/this Book’ link to learn more about becoming a rebrander.

We have also added the special seminars just for rebranders to add even more value for our rebranders.

Thanks for your support and we are here to help you build a profitable list.Mike Paetzold

Opt In Master Course Newsletter - 01/14/07 January 14, 2007

Posted by Mike Paetzold in : newsletter , add a comment

Newsletter - January 14, 2007

Thanks for subscribing to the Opt in Master Course.

I have moved the newsletter to the blog. One of the big advantages of a blog is the interaction. Fell free to leave a comment about what you like and don’t like. Have a suggestion to improve this program? Feel free to let me know.

Seminar information

Topic - Creating your follow up series
Speaker - Mike Paetzold
Date - January 16, 2007
Time - 8pm est GMT-5
Homework is needed.

==>Get Your Homework

You can download the room here.

Reminder - Seminars will start at 8 pm sharp. They will go 30 minutes with a 15 minute Q & A afterwards. At 8:45 pm I will join the rebranders in the private room. You are welcome to stay and network within the room afterwards if you are not a rebrander.

Rebranders Seminar

This week for the rebranders seminar I will discuss affiliate landmines - those little set and forget things that you do once and forget about until the check comes in from out of the blue. These work well and you just keep adding them.

You can get the access information from within your rebrand area.

Future Seminar Topics

These are a few of the topic suggestions which will be addressed in the future.

If you have other topics you would like to see added for these seminars feel free to leave them in the comments and I will add them to my list. Interactivity is one of the reasons I use this blog instead of the old static newsletter page.

Also while discussing the seminars I have started a Squidoo Lens on list building called Turbo Boost Your List. Stop by and check it out. If you are a Squidoo member feel free to rate it. By the way see if you can recognize the land mines built into it ;-). There are more than one there. ;-)

==>Turbo Boost Your List

*****************

This week’s article is by Mike Paetzold. You can use this article on your blog or newsletter as long as it is reprinted in whole with the links in tact. If you are a rebrander you can substitute your link for mine for Opt In Master Course.

Do you get surprise payments?

by Mike Paetzold

One of the things I like is when I get an unexpected payment. We always seem to get more than our share of surprise bills. Getting unexpected payments is a great feeling.

Now when I do a promotion for a product or service I expect to get payments. When I push traffic at a site I expect to get payments. These are not what I am referring to.

I am talking about the ones that come in from out of the blue. It may be from something you did a year or more ago. Those neat little things you forgot about.

Russell Brunsen calls them “Affiliate Landmines”. In fact he then went on to use that name for a program he created he liked the term so much. The little do it once thing that just sits out there until someone steps on it. Just like a landmine sits in the earth doing nothing until it gets stepped on.

Fortunately, affiliate landmines unlike regular landmines help you instead of hurt you. They generate unexpected income.

The big question is –Do you consistently add these to your arsenal?

Articles can be affiliate land mines if used properly. I still get traffic to things I was doing two years ago that I submitted articles about and linked to a page of mine.

Rebrandable e-books are always a great way to just drop these little morsels. They can reside on a hard drive for months and all of a sudden they get remembered and a link gets clicked. Kaboom!!! There goes one you forgot about.

Finally your newsletters archives can also be a great landmine. Doesn’t matter whether you use a blog or static pages they still get searched and sometimes they will create that Kaboom months later.

If you aren’t getting surprise payments then maybe you need to start placing a few landmines of your own. If you are why not take the time each week to place a few more?

******************

Mike Paetzold is one of the creators of Opt-in Master Course, a complete guide to building and managing a profitable mailing list.

**********************

I have talked about what off line seminars have meant to my business many times. Be a fly on the wall and you can see a free video of Mike Filsaime answering people’s questions here. Check it out.

==> Mike Filsaime Interview

****************

Are You Leaving Money on the Table?

OMC is a great educational resource, and anyone who wants to learn how to build a professional mailing list is welcome to use this service at no cost what-so-ever. But the real power of this system is the explosive viral potential of our rebrander option.

Remember, when you make the very wise decision to rebrand your copy of the Opt-in Master course, you’ll earn $27 every time you sell a rebrander package to another marketer. This payment will go directly into your paypal account. I never even touch these funds.

Plus you’ll be able to insert your own referral IDs right into your own copy of the Opt in Master Course before distributing it. So anyone you give the free course to will join our recommended programs list through your referral URLs!

There are currently 23 programs in the Opt in Master Course that YOU can earn viral traffic and affiliate commissions from. Even more great programs will be added over time.

And of course as a rebrander you’ll have access to six list-building splash pages and your own OMC sales page that sends prospects straight to your auto responder after they request your customized copy of this course. Open up your copy of Opt in Master Course right now and click on the ‘Make Money w/this Book’ link to learn more about becoming a rebrander.

We have also added the special seminars just for rebranders to add even more value for our rebranders.

Thanks for your support and we are here to help you build a profitable list.Mike Paetzold 

 

Opt In Master Course Newsletter - 01/07/07 January 7, 2007

Posted by Mike Paetzold in : Uncategorized , 1 comment so far

Welcome to the Opt In Master Course Newsletter - January 7, 2007

Thanks for subscribing to the Opt in Master Course.

I have moved the newsletter to the blog. One of the big advantages of a blog is the interaction. Fell free to leave a comment about what you like and don’t like. Have a suggestion to improve this program? Feel free to let me know.

This is going to be a great year I can feel it in the old bones. Our first seminar using the split sessions and the ideas from those that attended have really helped me to get a good feeling that people will really be helped.

Here is one of the emails I received from an attendee of the Web 2.0 seminar for rebranders.

 

“Before attending your seminar on web2.0 I only really only knew the basics but didn’t quite understand why I should use these sites for my business. After your informative seminar I now know and understand how to use to improve my business and credibility, even if i didn’t know what web2.0 is you explained everything from scratch so i would still understood how much it could help. 

I like how you only teach what you do yourself so you have personal examples of what you have done and how you use which makes it so easy for anyone to do the same.

I am looking forward to the next one :-)

Antony Askew, UK
http://www.listbuildingvictory.com “

 

The other big thing that came from the first session is that almost every one in the room wanted more information on how to create a follow up series. Our next seminar on Tuesday January 16, 2007 at 8 pm will start to address that issue. You can download the room here.

To help you be ready I have posted a homework assignment. Yes the Old Bald Guy is now giving out homework. There is a good reason for this though. It will allow you to have the information that applies to YOU ready to actually start the layout process to create your own follow up series. Please go print this page and fill in the blanks.

==>Get Your Homework

Just a few of the topic suggestions from that seminar which will be addresses in the future.

  • Writing - all types
  • Focusing your funnel
  • What is the marketing funnel
  • Networking
  • Autoresponder dos and don’ts
  • How to structure a product review

If you have other topics you would like to see added for these seminars feel free to leave them in the comments and I will add them to my list. Interactivity is one of the reasons I use this blog instead of the old static newsletter page.

Also while discussing the seminars I have started a Squidoo Lens on list building called Turbo Boost Your List. Stop by and check it out. If you are a Squidoo member feel free to rate it.

==>Turbo Boost Your List

Because of the length of this newsletter I have not added an article. The articles for rebrander use to promote Opt In Master Course will resume next week.

*****************

I have talked about what off line seminars have meant to my business many times. You can see a free video of Mike Filsaime answering people’s questions here. Check it out.

==> Mike Filsaime Interview

****************

 

Are You Leaving Money on the Table?

 

OMC is a great educational resource, and anyone who wants to learn how to build a professional mailing list is welcome to use this service at no cost what-so-ever. But the real power of this system is the explosive viral potential of our rebrander option.

Remember, when you make the very wise decision to rebrand your copy of the Opt-in Master course, you’ll earn $27 every time you sell a rebrander package to another marketer. This payment will go directly into your paypal account. I never even touch these funds.

Plus you’ll be able to insert your own referral IDs right into your own copy of the Opt in Master Course before distributing it. So anyone you give the free course to will join our recommended programs list through your referral URLs!

There are currently 23 programs in the Opt in Master Course that YOU can earn viral traffic and affiliate commissions from. Even more great programs will be added over time.

And of course as a rebrander you’ll have access to six list-building splash pages and your own OMC sales page that sends prospects straight to your auto responder after they request your customized copy of this course. Open up your copy of Opt in Master Course right now and click on the ‘Make Money w/this Book’ link to learn more about becoming a rebrander.

We have also added the special seminars just for rebranders to add even more value for our rebranders.

Thanks for your support and we are here to help you build a profitable list.

Mike Paetzold